Chelsea announce new 15-year £900m kit deal from next season with Nike after ending adidas partnership

The 15-year deal, at £60m per season, is set to become the biggest in the history of sport in England.
Adidas’ shirt deal was worth £30million annually – a figure that has been doubled by their American sportswear rivals, despite the fact Chelsea are not competing in Europe this season.
The long-term agreement sees Nike take over from the beginning of the 2017-18 season, producing strips for the first-team, academy and ladies teams and a full range of clothing.
Chelsea director Marina Granovskaia said: ‘This is an incredibly exciting and important deal for the club. Like Chelsea, Nike is known around the world for its excellence and innovation and we look forward to working together in what is sure to be a successful partnership.
‘We believe Nike will be able to support our growth into new markets as well as helping us maintain our place among the world’s elite football clubs.’
Trevor Edwards, president of the Nike Brand, said: ‘Chelsea is a world-class club with a rich tradition and passionate fans across the globe.
‘The partnership with Chelsea reinforces our leadership position in football. We are excited to help grow the club’s global reach, serving players and supporters with Nike innovation and design.’